Know your customer. This business basic has been turbocharged by digital streamers like Netflix, which is able to track its customers’ every move — their searches, pauses, replays and abandonment ...

Most people regard bank runs as a thing of the Depression-era past, but in 2023, several U.S. financial institutions failed when they experienced unexpected runs on deposits. Taking notice, leaders at ...

In an era where artificial intelligence and digital technologies are reshaping every aspect of our lives, education stands at a pivotal crossroads. With increasing access to data and powerful analytic ...

As organizations navigate increasingly data-driven environments, scaling AI across teams supports stronger analytics, faster ...

In today’s data-saturated financial sector, intelligent decision-making isn’t just a competitive edge — it’s a necessity. With vast volumes of customer data and ever-shifting market dynamics, ...

Utilizing market research to inform decision-making begins with clearly identifying the objective: What specific goal am I looking to achieve? The scope and nature of the decision to be made will ...

Should you invest in a new consumer market? Cut that underperforming division? Buy off-the-shelf or build custom technology you urgently need to compete? Over the course of my career, I’ve seen ...

As organizations accelerate digital transformation, data is no longer viewed as a byproduct—it’s the backbone of strategic decision-making. With growing volumes of structured and unstructured data, ...

It’s nice to think that “aha” moments come out of nowhere — that the next big thing is the result of unbridled genius (or plain dumb luck). But in reality, effective, sustainable product development ...